Mexx Pure Man is a fresh, fouger woody fragrance designed for all likeable men who are happy with themselves.It is designed for men with natural personality, for whom family and friends are the most important.
It was launched in August 2012.
Mexx is an international fashion company that designs clothes and accessories for men, women, and children. Mexx is an abbreviation of Moustache Emanuelle (their former popular clothing brands from the 70's and the 80's) + XX (an abbreviation for "kiss kiss") - MEXX.
In 2017 CEO Leo Cantagalli, brand director Nur Basaran, and CFO Jacques Mitterrand were put in place, bringing Mexx to it's "glory days" and the number of Mexx stores to a peak.